Thursday, August 26, 2010

Is Social Media a mere extension of traditional media ?

A guest post of mine was published in Indiasocial.in. Indiasocial is a resource- rich site for marketers interesting in social media. Marketers make a big mistake in viewing social media as mere extension of traditional media. But social media needs different learning and approach. Read the full article here .

2 comments:

  1. Absolutely, At the core of marketing is marketing. Getting your name out there for the world to see and following them up with sales. Works the same whether it is online or in print or word of mouth

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  2. Read the article. Very true. Being a B2B marketer, We use a lot of social media marketing in our company.

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