Marketing Practice
World's Largest Online Resource On Indian Brands.
Thursday, October 21, 2021
Brand Update : Prestige takes Svachh idea to gas stoves
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It is always good to see how brands leverage good ideas and use them as a platform for product innovation. Prestige had struck a smart idea...
Tuesday, October 05, 2021
Brand Update : Cadbury Dairy Milk and Nostalgia Advertising
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Recently Cadbury Dairy Milk did the unthinkable; it recreated the iconic advertisement of the girl dancing during a cricket match with a tw...
Wednesday, September 01, 2021
Brand Update: Cadbury 5Star takes forward the Do Nothing Theme with new Ad
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Cadbury 5Star seems to have hit a jackpot theme - Eat 5 Star, Do Nothing. The brand has launched a new campaign extending the theme in a ne...
Tuesday, August 17, 2021
Brand Update: Milkybar Attempts Gamification
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Over the last few years, there has been a serious attempt by the milk chocolate brand - Milkybar to chart a new path through activity-based...
Tuesday, August 03, 2021
Good Day Toothpaste: Start Your Day with a Good Day!
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Brand: Good Day Toothpaste Company: Good Day Oral Care Brand Analysis Count: #612 It takes a lot of guts to launch an FMCG brand in the tim...
Sunday, July 25, 2021
Brand Update: Domex launches a direct frontal attack against Harpic
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In a very interesting move, HUL's toilet and surface cleaner brand Domex has launched a direct attack on the market leader Reckitt ...
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