Marketing Practice
World's Largest Online Resource On Indian Brands.
Thursday, January 22, 2026
Stanley Tools : Work Faster
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Corporate Brand : Stanley Brand Analysis Count : 626 The Indian hand tools market is a highly fragmented market with a market size of over ...
Monday, September 29, 2025
Maruti Suzuki and the Line Filling Strategy – Locking Customers Within the Brand
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Maruti recently launched a new SUV - Victoris at a price starting from Rs 10.5 -20 lakhs, at the same time, it's bestselling brand Grand...
Sunday, September 07, 2025
Brand Update : Vim Expands from Dishwashing to Floor Cleaning
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This has to happen and it happened, after ruling the dishwashing category with around 50% market share, Vim has extended to floor cleaning ...
Thursday, August 14, 2025
Gala Cleaning Products – Innovation as the Brand’s Key Differentiator
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Brand: Gala Company: Freudenberg Gala Household Products (FGHP). Brand Analysis Count: 625 Gala is an interesting brand in a market that ra...
Sunday, August 25, 2024
Marketing Practice : Smell as a Brand Element
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Crayola has taken a significant step in branding by trademarking the iconic smell of its crayons, a scent deeply associated with childhood m...
Wednesday, June 05, 2024
Brand Update : 7Up is riding on celebrity this summer
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7Up this summer has a strategy focused on celebrity influence. A brand which is lagging behind in terms of market share has been on a confu...
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