Marketing Practice

 Brand : Epson Company : Epson India Brand Analysis Count : #620  In June 2023, Epson, which is world's leading computer peripherals and...

 Corporate Brand: Atomberg Brand Analysis Count: # 616 Atomberg is a relatively new brand in the highly competitive consumer durable market ...

 Brand: Astral Pipes Company: Astral Pipes Ltd Brand Analysis Count: #608 Astral Pipes one of the leading player in the CPVC pipes category....

In a significant move, Orient Electricals has rebranded itself to Orient Electric. In the new avatar, the brand aims to be a significant pl...

Corporate Brand : Titan Company Brand Analysis # 531 Titan Industries was born in 1985 as a joint-venture between Tata Group and Tami...

Havells brand which made everyone look up with its clutter-breaking  " Shock Laga " ad has diversified into small appliances. Ind...

Corporate Brand : McCain Company : McCain Foods India Ltd Brand Analysis Count : # 495 McCain is one of the World's largest froze...

Brand : Koutons Company : Koutons Retail India Ltd Brand Analysis Count : # 483 Koutons is a brand story which has gone sour. This 100...

Brand : Nerolac Company : Kansai Nerolac Brand Analysis Count : # 478 Nerolac is an interesting brand story. This brand which has a ric...

Corporate Brand  : Dhathri Brand Analysis Count : #475 Kerala- the state where I belong , is famous as a consumption market with little...

Regular readers of Marketing Practice know that I am not a big fan of Brand Extensions. I always feel uneasy when a brand moves from its de...

Brand : Del Monte Company : FieldFresh Foods Agency : Contract Advertising Brand Analysis Count #451 Del Monte brand is making lot of noise ...

Corporate Brand : Binani Cement Agency : By Design India Pvt Ltd Brand Analysis Count : 436 Binani Cement is one of the mid-sized cement bra...

Corporate Brand : Hettich Agency : Crescent Communications Brand Analysis Count : 433 It is not every time that you see a hardware manufactu...

Corporate Brand : Flipkart.com Brand Analysis Count : 430 Flipkart is an Indian online bookstore modeled around Amazon . The site was starte...

Corporate Brand : Ambuja Cements Company : Ambuja Cements Ltd ( Holcim Group Company) Agency : Grey Brand Analysis Count : 423 Ambuja Cement...

Corporate Brand : Havells Agency : Lowe Brand Analysis Count : 399 Havells is one of the leading players in the Indian electrical products i...

Corporate Brand : Nilkamal Agency : Triton Brand Analysis Count : 385 Nilkamal is a company that successfully branded a commodity. Nilkamal ...

Corporate Brand : Moser Baer Agency : TBWA Brand Analysis Count : 365 Moser Baer is a leading player in the optical media storage market in ...