Marketing Practice
World's Largest Online Resource On Indian Brands.
Monday, February 17, 2020
Brand Update : Reid & Taylor in trouble
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A brand which once made a mark in the Indian luxury men's wear ( worsted suit category) is now in deep trouble. Owing to a large amoun...
Thursday, February 13, 2020
Vicco Vajradanti : Reinventing Itself
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Brand : Vicco Vajaradanti Company : Vicco Brand Analysis Count: # 593 Vicco Vajradanti was one of the first products of Vicco which ...
Friday, January 17, 2020
Indigo Paints : Be Surprised
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Brand: Indigo Company: Indigo Paints Brand Analysis Count: 592 Indigo paints recently is making a lot of noise in the media with a hi...
Friday, January 10, 2020
Brand Update : 5 Star wants you to do nothing !
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For now, Ramesh and Suresh are retired from 5 Star advertisements. The duo which gave a different narrative to the brand has kind of becomi...
Tuesday, December 17, 2019
One8 : By Virat Kohli
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Brand: One8 Company: Virat Kohli Brand Analysis Count: 591 One8 is a brand owned by the cricketing icon Virat Kohli. The brand is a...
Thursday, November 28, 2019
Lessons of Leverage from Cadbury & Oreo
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When you have two very popular brands, how often you think about leveraging the strength of those two brands for mutual advantage? Lessons ...
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