Marketing Practice
World's Largest Online Resource On Indian Brands.
Monday, August 17, 2015
Brand Update : Cycle Agarbatti ropes in Big B as Brand Ambassador
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Cycle Agarbathies has roped in Amitabh Bachchan as the brand ambassador. The organized agarbatti market in India is worth around Rs 2400 c...
Saturday, July 25, 2015
Brand Update : Honda Relaunches Jazz
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After withdrawing the premium hatchback Jazz in 2013, Honda has relaunched Jazz with an aggressive pricing. Jazz is an interesting marketi...
4 comments:
Friday, July 17, 2015
Brand Update : Liril is back with the original jingle and waterfall imagery
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Liril is back . After messing up the once iconic brand, HUL has relaunched Liril with the classic jingle and the iconic imagery of a girl i...
1 comment:
Wednesday, July 08, 2015
Brand Update : Maruti Suzuki tries premium push through Nexa
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Maruti Suzuki which has a bear grip on the Indian passenger car market is desperate for a share in the premium car market. While the compa...
3 comments:
Wednesday, July 01, 2015
Market Stat :ITC FMCG Brand share
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From Business Standard
Sunday, June 21, 2015
Brand Update : Slice Downgraded to Sub-brand of Tropicana
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In an interesting move, Pepsi has demoted its mango drink brand Slice into a sub-brand of Tropicana. Slice which was launched in 1993 , ca...
1 comment:
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