Marketing Practice

World's Largest Online Resource On Indian Brands.

Friday, February 20, 2015

Oris : The Better Switch

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Brand : Oris Company : L&T Brand Analysis Count : # 555 L&T which is one of the largest player in the construction and infra...
Saturday, February 07, 2015

Brand Update : Alpenliebe creates new category with Juzt Jelly

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Perfetti, who is the market leader in candy category of the Indian confectionery market ,successfully created a new category of jelly conf...
Saturday, January 31, 2015

Jolly Rancher : Banking on Fruits

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Brand : Jolly Rancher Company : Hersheys Brand Analysis Count : 554 Hershey has launched its iconic confectionery brand Jolly Rancher...
1 comment:
Saturday, January 10, 2015

Brand Update : Moods wants you to Play It Right

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After around three years, Moods have come out with another campaign. The new campaign themed " Play it Right" is also a sort of ...
2 comments:
Monday, January 05, 2015

Pril : Nurturing Relationship by Washing Dishes Together !

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Brand : Pril Company : Jyothy Laboratories Brand Analysis Count : # 553 Pril is the brand which created the dishwash liquid category ...
4 comments:
Monday, December 22, 2014

Brand Update : Where is Fastrack heading ?

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afaqs! today carried an interesting piece about Fastrack's new OOH campaign titled " Sorry for What".The new bold campaign ...
1 comment:
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Harish B
Marketing Evangelist in a B-School, IIM Kozhikode Graduate, Ex-Advertising Professional
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