Marketing Practice
World's Largest Online Resource On Indian Brands.
Wednesday, October 29, 2014
Marketing Funda : Brand Refresh
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This post is inspired by my learned Twitter friend @vijaysankaran when he queried about my opinion about the brand refresh by Raymond. I ...
5 comments:
Friday, October 24, 2014
Brand Update : Raymond formally enters into ready-to-wear segment
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Although the reports of Raymond entering into the readymade segment was there since 2007, I feel the brand has only now fully launched itse...
Tuesday, October 14, 2014
Marketing Funda : The cost of Hype
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October 6 ,2014 could have been a historical day for Flipkart but in reality, that day proved to be more of a PR nightmare than a marketin...
4 comments:
Sunday, October 05, 2014
Brand Update : Wagon R Teaches How to Manage Product Lifecycle
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The festive season of 2014 saw the launch of limited edition Wagon R Krest. Wagon R which was launched in 1999 is still the 4th largest s...
1 comment:
Monday, September 29, 2014
Schmitten Chocolate : Love to Love it
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Brand : Schmitten Company : Rajhans Group Brand Analysis Count : # 550 The Rs 4500 chocolate market has a new player- Schmitten. Sc...
10 comments:
Saturday, September 20, 2014
Brand Update : Xcent ropes in Shah Rukh Khan
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Xcent launched by Hyundai in the sub-meter category has been well received by the customer. According to newsreport, the brand has sold ar...
3 comments:
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