Marketing Practice
World's Largest Online Resource On Indian Brands.
Monday, July 28, 2014
Brand Update - Axe gets further axed
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Business Standard reports that the woes of Axe continues unabated. In the quarter ended June 2014, Axe was relegated to third position,this...
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Friday, July 25, 2014
Brand Update : Now Alia Bhatt asks Why should boys have all the fun ?
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Having tasted success as a women's only scooter, Hero Pleasure has set its sights on the younger ladies. The brand in its push to appe...
Saturday, July 19, 2014
Revotron : The 3 in 1 engine
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Brand : Revotron Company : Tata Motors Brand Analysis Count : # 544 Revotron is the new hope of Tata Motors. Tata Motors which once...
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Monday, July 07, 2014
Choco Moonz : Not Only But Also
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Brand : Choco Moonz Company : Perfetti VanMelle Brand Analysis Count : # 543 Cadbury Shots now has a competition. Perfetti has launc...
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Monday, June 30, 2014
Market Stat : Ice cream market
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According to a report in Outlook Business, Indian Icecream market is worth Rs 3620 crore and premium segment constitutes 10% of this market....
Sunday, June 22, 2014
Brand Update : Maggi with Madhuri wants to make pursuit of health enjoyable
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In the latest campaign for Maggi Atta Noodles, Nestle has roped in Madhuri Dixit as the celebrity. The new ad promises Maggi to be healthy ...
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