Marketing Practice
World's Largest Online Resource On Indian Brands.
Friday, January 31, 2014
Brand Update : Is Titan's re-positioning worth it ?
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The recent campaign of Titan featuring the "farewell to the professor" was very well received by the audience. Across the media,...
2 comments:
Wednesday, January 29, 2014
Brand Update : Choclairs says " Fruit of patience is Chocolate"
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After the rebranding of Echlairs to Choclairs, Cadburys has launched another tvc for the brand. This time, within a short span, the brand ...
2 comments:
Monday, January 27, 2014
Kwiknic : Freedom from Tobacco
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Brand : Kwiknic Company : ITC Brand Analysis Count : # 538 Kwiknic is an interesting brand. A nicotine replacement therapy brand from ...
2 comments:
Thursday, January 09, 2014
Britannia NutriChoice : Tasty Health Biscuits
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Brand : NutriChoice Company : Britannia Brand Analysis Count : # 537 NutriChoice ,which was launched in the nineties, is leading the ...
2 comments:
Tuesday, December 31, 2013
Market Statistics :FMCG
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According to Neilsen India, FMCG industry experienced slowdown in the last three quarters of 2013. Non-food categories experienced conside...
1 comment:
Wednesday, December 25, 2013
Market Statistics : Personal Care
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Indian personal care segment :Rs 59600 crore (Euro monitor ) Anti -Blemish segment :Rs 340 crore Number of TV channels~ 800 ( Neilsen) Nu...
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