Marketing Practice
World's Largest Online Resource On Indian Brands.
Tuesday, December 31, 2013
Market Statistics :FMCG
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According to Neilsen India, FMCG industry experienced slowdown in the last three quarters of 2013. Non-food categories experienced conside...
1 comment:
Wednesday, December 25, 2013
Market Statistics : Personal Care
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Indian personal care segment :Rs 59600 crore (Euro monitor ) Anti -Blemish segment :Rs 340 crore Number of TV channels~ 800 ( Neilsen) Nu...
Wednesday, December 18, 2013
Brand Update :Fogg outsmarts Axe
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In the cluttered Rs 2100 crore deo market once pioneered by axe now has a new leader -Fogg
2 comments:
Monday, December 16, 2013
Market Statistics :Men's Fairness cream
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Emami Fair & handsome -57% marketshare Vaseline + FAL -30 % Garnier - 12% (less than) Fair & Handsome - Rs 200 crore brand Sour...
Wednesday, December 11, 2013
Market Statistics: Body Spray
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Total body Spray market : Rs 1800 crore Deo for women :30 % Women's spray growing at 13.9% Men's category growing at less than ...
1 comment:
Friday, December 06, 2013
Brand Update : Fastrack launches helmets
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One of the most successful homegrown youth brand Fastrack announced its entry into Rs 400 crore organized helmet market recently. Fastrack...
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