Marketing Practice

World's Largest Online Resource On Indian Brands.

Monday, July 23, 2012

Brand Update : Scooty wants to Shake EM Up with Scootygiri

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In its new campaign for Scooty Pep+ , the brand features the new celebrity ambassador Ms Anushka Sharma. The campaign titled Scootygiri pr...
6 comments:
Thursday, July 12, 2012

Brand Update : Lux Extends to Deo

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Lux, India's most famous personal care brand has extended itself to deo. The campaigns are on air featuring the extensions. The deo ma...
1 comment:
Monday, July 09, 2012

Mahindra Stallio : RIP (2010-2011)

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Brand : Stallio Company : Mahindra 2 wheelers Brand Analysis Count :  #513 Question : What else do you want for a  perfect product ...
2 comments:
Monday, July 02, 2012

Vespa : Fashion Unchanged

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Brand : Vespa Company : Piaggio Brand Analysis Count : # 512 Vespa is back in a new avatar or rather in its Original avatar. The bran...
3 comments:
Friday, June 22, 2012

Brand Update : Advance RIP wishes for "Only Vimal"

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In a rather sad news for brand lovers, Reliance Industries has decided to sell off their textile business including their iconic brand ...
1 comment:
Monday, June 18, 2012

Brand Update : Cadbury Gems changes Target Segment

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In a surprising move, Gems decided to re-position itself. The brand so far had appealed to kids suddenly decided to change the target mark...
3 comments:
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Harish B
Marketing Evangelist in a B-School, IIM Kozhikode Graduate, Ex-Advertising Professional
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