Marketing Practice
World's Largest Online Resource On Indian Brands.
Tuesday, January 31, 2012
Brand Update : Fastrack Gets Provocative
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Fastrack ,the most successful youth brand of India has started getting provocative. In a strategy emulating the likes of United Colors of ...
7 comments:
Friday, January 27, 2012
Fogg Deo : No Gas , Only Deo
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Brand : Fogg Deo Company : Vini Cosmetics Brand Analysis Count : # 507 It is raining deodorants in the Indian market. The new player ...
18 comments:
Saturday, January 21, 2012
Brand Update : Cadbury Eclairs Moves Up the Value Chain
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2011 was an eventful year for Cadbury's Eclairs. The year saw the brand trying to move up the value chain by launching a new variant Ca...
Sunday, January 15, 2012
Marketing Funda : Determinants of Brand Extension Success
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Professor Franziska Volckener and Professor Henrik Sattler of Institute of Marketing and Retailing, University of Hamburg, published a ver...
2 comments:
Wednesday, January 11, 2012
Force One : Be The Force
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Brand : Force One Company : Force Motors Brand Analysis Count : # 506 Force Motors which is well known for its commercial vehicles li...
5 comments:
Wednesday, January 04, 2012
Brand Update : Katrina is the new face of Titan Raaga
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Titan Raga has got a new face in Katrina Kaif. In continuation with its celebrity endorsement centered brand strategy, Titan signed the rei...
2 comments:
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