Marketing Practice

World's Largest Online Resource On Indian Brands.

Wednesday, October 27, 2010

Brand Update : Amul Macho Repositions with Saif Ali Khan

›
In a significant move, Amul Macho brand has repositioned itself. This season, the brand shed its raunchy image and moved into the ordinary ....
2 comments:
Monday, October 25, 2010

Brand Update : Horlicks Becomes A Megabrand !

›
This had to happen. Horlicks officially has become a mega-brand. Mega-brands are those brands which have their presence across various produ...
2 comments:
Thursday, October 21, 2010

Marketing Strategy : Celebrating the WoW Moments

›
Seldom does brands hit upon wonderful ideas that capture the attention of the consumers. During the last IPL season, Vodafone hit upon such ...
6 comments:
Monday, October 18, 2010

Brand Update : Peter England is the Beginning of Good Things

›
It has been almost four years since I updated about this brand. Peter England has always been my favorite brand and it remains so even after...
1 comment:
Friday, October 15, 2010

Brand Update : Idea Wants To Break Language Barrier

›
Idea Cellular has hit upon another smart idea this season with the latest " language barrier " ad. Sirji now wants to break the ...
2 comments:
Monday, October 11, 2010

Vivanta By Taj : Discover

›
Brand : Vivanta Company : Indian Hotels Company Ltd ( IHCL) Ad Agency : Rediffusion Y&R Brand Analysis Count : 464 Vivanta is the new br...
3 comments:
‹
›
Home
View web version

About Me

My photo
Harish B
Marketing Evangelist in a B-School, IIM Kozhikode Graduate, Ex-Advertising Professional
View my complete profile
Powered by Blogger.