Marketing Practice

World's Largest Online Resource On Indian Brands.

Saturday, February 27, 2010

Brand Update : Maggi

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I recently saw an ad featuring Maggi Sauce. The ad was commemorating the 25 year celebration of the Maggi sauce brand. The ad was a collage ...
3 comments:
Thursday, February 25, 2010

Marketing Strategy : For God's Sake, Sell Ethically

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Business to consumer selling in India is at cross roads. If the sales professionals and leaders ,who engage in the business to consumer sale...
6 comments:
Wednesday, February 24, 2010

Marketing Strategy : Branding With A Cause

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Branding With a Cause Originally Published here in Adclubbombay.com Last year, Colgate celebrated October as Oral Health Month. During t...
9 comments:
Monday, February 22, 2010

Brand Update : Titan

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Titan Industries has ventured into the prescription eyewear category with the brand Titan Eye+. The launch was pilot tested in 2007 and now ...
7 comments:
Sunday, February 21, 2010

Marketing Strategy : The Art of Brand Laddering

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The Art of Brand Laddering This article was Originally Published Here at Adclubbombay.com Raymond makes you a Complete Man, Bournvita ma...
2 comments:
Thursday, February 18, 2010

Go Cheese : From 100% Cow's Milk

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Brand : Go Company : Gowardhan Dairy ( Parag Milk Foods) Ad Agency : Scion Brand Incubation Brand Analysis Count : 444 GO is the new brand o...
7 comments:
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Harish B
Marketing Evangelist in a B-School, IIM Kozhikode Graduate, Ex-Advertising Professional
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