Marketing Practice
World's Largest Online Resource On Indian Brands.
Wednesday, September 30, 2009
Brand Update : Wild Stone
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Wild Stone has become milder. It is interesting to see a brand evolving and trying to find the right kind of positioning. Wild Stone which s...
3 comments:
Monday, September 28, 2009
Yakult : The Kiss of Good Health
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Brand : Yakult Company : Yakult Danone India Pvt Ltd Agency : Hakudo Percept Brand Analysis Count : 419 Recently I was intrigued by an ad fe...
8 comments:
Thursday, September 24, 2009
Z3 : Relaxed Luxury
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Brand : Z3 Company : Zodiac Clothing Agency : Draft FCB Ulka Brand Analysis Count : 418 Z3 is a brand from the house of Zodiac. Z3 is a refr...
1 comment:
Tuesday, September 22, 2009
Brand Update : Onida
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Onida has launched its new campaign after putting the devil to rest. The campaign is aimed at repositioning and rejuvenating the brand. The ...
4 comments:
Sunday, September 20, 2009
Brand Update : Quaker Oats
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I am a big fan of the concept of brands taking up cause marketing. Although academic research has two opinions about the impact of such caus...
Friday, September 18, 2009
Brand Update : Calcium Sandoz
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Calcium Sandoz is in an over drive now. This 40 year old brand now has a new look and also a new tagline. The brand is currently running a c...
1 comment:
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