Marketing Practice
World's Largest Online Resource On Indian Brands.
Saturday, May 30, 2009
Marketing Funda : Logic of brand extensions
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My article on logic of brand extensions published in adclubbombay.com : read it here
Friday, May 29, 2009
Marketing Funda : The Difficult Task of Differentiation
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My article on Differentiation published in Adclubbombay.com : Read it here
1 comment:
Brand Update : Fastrack
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Fastrack has recently launched a new campaign based on its new positioning " Move On " .The latest campaign comes in two version ...
6 comments:
Thursday, May 28, 2009
Premium : Pleasure,Ecstasy ,Euphoria
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Brand : Premium Company : JK Helene Curtis Agency : Impulse Brand Analysis Count : 401 Premium is one of the most under utilized brand in th...
Marketing Funda : The art of story telling
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My article on the Art of Story Telling published in Adclubbombay.com : Read it here
Wednesday, May 27, 2009
Marketing Funda : Creating Brand Experience
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My article on Creating brand Experience published in Adclubbombay.com : Read it here
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