Marketing Practice
World's Largest Online Resource On Indian Brands.
Wednesday, July 30, 2008
Moti Soap : RIP
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Brand : Moti Company : HUL Brand Analysis Count : 341 Moti was India's premium brand of soaps during the seventies. Now there is no trac...
11 comments:
Monday, July 28, 2008
Logan : The answer is Here
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Brand : Logan Company : Mahindra Renault Agency : Saatchi & Saatchi Brand Analysis Count : 340 Logan was launched in India in 2007. With...
Saturday, July 26, 2008
Update : Randy Pausch
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The inspiring Carnegie Mellon Professor and the author of the book - The Last Lecture ,Dr Randy Pausch passed away on July 25th Morning. Th...
1 comment:
Friday, July 25, 2008
Dip Trix : Just for Kids
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Brand : Dip Trix Company : General Mills Brand Analysis Count : 339 Dip Trix is a unique brand. This iconic US brand debuted in India in 200...
5 comments:
Wednesday, July 23, 2008
Consumer Insight #1 : What are your customer's expectations ?
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I just put down my telephone after some heated exchange with my traveling agent. The reason as always about refunds. I canceled my air ticke...
3 comments:
Monday, July 21, 2008
Brand Update : Titan
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Titan has repositioned itself this year with a new set of brand values and positioning statement. In a typical case of Laddering, Titan has ...
1 comment:
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