Marketing Practice

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Showing posts with label cosmetics. Show all posts
Showing posts with label cosmetics. Show all posts
Thursday, April 05, 2018

Kaytra : Interesting case of co-branding

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Brand: Kaytra Company: AVA Group Brand Analysis Count: #583 Kaytra is an interesting brand story. The brand is from the AVA Group wh...
Wednesday, November 23, 2011

Mederma : Leave Your Scars Behind

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Brand : Mederma Company : Win Medicare Ltd ( Licensed from Merz Pharma) Brand Analysis Count : # 504 Mederma is a globally renowned b...
7 comments:
Friday, August 26, 2011

Wella Kolestint : Deep, Longer Lasting Color

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Brand : Kolestint Company  : Wella ( P&G) Brand Analysis Count : # 491 Competition is hotting up in the Rs 1200 hair color market...
2 comments:
Monday, September 27, 2010

Brand Update : Dazzler Moves into Personal Care

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Dazzler brand which is endorsed by Eyetex has moved into personal care cateogry by launching its range of Talcum powders. The brand owners -...
2 comments:
Tuesday, May 12, 2009

Brand Update : Lacto Calamine (RIP)

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After a long long time, there is some development for Lacto Calamine brand. This heritage brand was lying low with little or no support fro...
2 comments:
Thursday, February 26, 2009

Shilpa Bindi : Shilpa Char Chand Lagaye

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Brand : Shilpa Company : Paramount Cosmetics Ltd Brand Analysis Count : 383 Bindi is a product that is very much linked to India's cultu...
10 comments:
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Harish B
Marketing Evangelist in a B-School, IIM Kozhikode Graduate, Ex-Advertising Professional
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