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Showing posts with label Air Deccan. Show all posts
Showing posts with label Air Deccan. Show all posts
Thursday, November 06, 2008

Consumer Insight : The end of air travel as I see it !

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This October 2008, in a move that surprised India Inc , Jet Airways and Kingfisher Airlines announced an alliance for sharing their resource...
2 comments:
Wednesday, September 17, 2008

Brand Update : Air Deccan RIP (2003-2008)

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On August 30 ,2008, Kingfisher officially announced the rebranding of Simplifly Deccan to Kingfisher Red. It marked the end of a wonderful b...
7 comments:
Friday, October 19, 2007

Brand Update : Airdeccan

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It seems this is a season of rebranding. Along side the mega rebranding of Hutch to Vodafone, another high profile rebranding is taking pl...
5 comments:
Friday, December 16, 2005

Air Deccan : Simplifly

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Brand : Air Deccan Agency : Orchard India ( unit of Leo Burnett) Baseline : Simplifly Launched in 2003, this low cost airline of India has c...
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Harish B
Marketing Evangelist in a B-School, IIM Kozhikode Graduate, Ex-Advertising Professional
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